Why do life insurers decline claims?
The reassuring headline first: the overwhelming majority of UK life insurance claims are paid — around 98% in 2025, according to Association of British Insurers figures. When a claim is turned down, it is almost always for one avoidable reason: something on the application was not disclosed accurately. Here are the real reasons claims are declined, and how to make sure yours pays.
Why are life insurance claims declined in the UK?
- Most claims are paid. Around 98% of UK life insurance claims were paid in 2025 (ABI), so a decline is the exception, not the rule.
- Non-disclosure is the number-one reason. The leading cause of a declined claim is health or lifestyle information that was misrepresented or left off the application.
- Other reasons are narrower: a claim that falls within a policy exclusion, a death inside the first-year exclusion period, a policy that had lapsed for unpaid premiums, or, very rarely, fraud.
- Nearly all of it is avoidable. An honest, complete application and premiums kept up to date are what keep a policy valid at claim time.
Why a life insurance claim can be declined — and how to reduce the risk
| Reason | How common | How to reduce the risk |
|---|---|---|
| Non-disclosure or misrepresentation of health or lifestyle | Most common reason for a decline | Answer every application question fully and honestly — including weight, smoking, alcohol, medication and family history |
| The claim falls within a policy exclusion | Occasional | Read the exclusions before you buy; check terms on hazardous pursuits and any excluded conditions |
| Death within the first-year exclusion period (e.g. the suicide clause) | Rare | Understand the first-year terms and avoid a gap in cover when switching policies |
| The policy had lapsed for missed premiums | Occasional | Keep premiums up to date; use a reliable payment method and act quickly on any missed-payment letter |
| The event is not what the policy covers | Occasional | Check exactly what is covered — for example, a critical-illness condition must match the policy’s definitions |
| Fraud or a deliberately false claim | Very rare | Not applicable — honesty on the application and at claim is the whole point |
Indicative of how UK insurers commonly handle claims, drawing on ABI protection statistics — the exact proportions, wording and outcomes vary between providers and change over time. This is general information, not a quote, and not the terms of any specific policy; always read your own policy documents.
Non-disclosure: the leading cause of a declined claim
When the ABI and individual insurers report on why claims are declined, one reason sits at the top nearly every year: misrepresentation — health and lifestyle information that was inaccurate or left off the application. This is rarely deliberate. More often it is an honest slip: forgetting a past investigation, rounding down the number of cigarettes, or assuming a condition was too minor to mention. To an underwriter, though, those details are material facts that affect whether cover is offered and at what price.
How an insurer must respond is set by the Consumer Insurance (Disclosure and Representations) Act 2012. It replaced the old duty to volunteer everything with a duty to take reasonable care not to make a misrepresentation when answering the questions asked. The remedy is proportionate to what happened: an honest and reasonable mistake cannot be used to decline a claim; a careless misrepresentation means the insurer does what it would have done had it known — often paying a reduced amount; and only a deliberate or reckless misrepresentation allows the claim to be refused outright and the policy voided. If you are buying now, our guide on life insurance with pre-existing conditions and the life insurance hub explain how to disclose properly.
Exclusions, lapses and timing
Beyond disclosure, a handful of narrower reasons account for most remaining declines. Policy exclusions carve out specific risks — some policies exclude certain hazardous activities or a named pre-existing condition, so a claim tied to that risk will not be paid. A lapsed policy is another: if premiums stop and the grace period passes, cover ends, and a claim afterwards has nothing to pay against. Timing matters too — a death within the first-year suicide exclusion period is the classic example, and switching cover restarts that clock.
It also helps to claim against the right kind of cover. Life insurance pays on death; critical illness cover pays only for conditions that meet the policy’s specific definitions, which is a common source of confusion. Finally, fraud — a deliberately false claim or application — will always void a policy, but genuine fraud is very rare. Making sure you hold the right amount and type of cover in the first place is half the battle; our guide on how much life insurance you need can help.
How to make sure your claim pays — and what to do if it is declined
The single most reliable way to protect a future claim is an honest, complete application. Take time over the health and lifestyle questions, tell the insurer if anything changes before cover starts, and keep a copy of what you declared. Keep premiums up to date, and consider writing the policy in trust so the payout reaches the right people quickly. Letting your family know the policy exists means it is actually claimed — unclaimed policies are more common than declined ones.
If a claim is declined and you believe that is wrong, you have a clear route. Complain to the insurer first and ask for its final response in writing. If you are still unhappy, you can take the case to the Financial Ombudsman Service — a free, independent service — usually within six months of that final response. The Ombudsman can and does overturn declined protection claims where an insurer has not applied the rules fairly.
Declined life insurance claims: FAQs
Information only — not financial advice and not a recommendation of any insurer or product. The claim outcomes, statistics and rules described here are typical of UK policies and current at the time of writing but vary between insurers and change over time; they are indicative, not a quote, and not the terms of any specific policy. Always read your own policy documents and check the insurer’s current terms. My Insurance Expert is not an FCA-authorised intermediary and does not arrange or sell policies. Last updated: 2026-08-29
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